“The Three Eternal Truths For Any Marketer In Any Medium”
GKIC President Nick Loise
Serial Direct Marketer
This is a RARE opportunity to “peer into the mind” of a guy who sold millions of subscriptions and tens of millions of consumer, health, and business-related books across a variety of offline and online media.
During this session Brian is going to reveal his insights into: The myths and realities of the 40/40/20 rule … Why RFM are the three most important letters to any marketer … What LTV is and why it is the bedrock of everything you do (and LTV is not something you watch on YouTube) ... and a whole LOT more!